Ahead of the 2021-2022 rugby season I was in charge of establishing a concept and delivering a campaign for Neath RFC in what was their 150th year as a rugby club.

EAT SLEEP NEATH REPEAT wouldn't just act as the campaign name, but would later be used as slogan for the club, and would feature on a large amount of design work that I rolled out.

Match day programmes, social media posts, billboards around the town and in the stadium. The campaign ran all season long and is still adopted today by those running their social media. 

I also worked with a video specialist to carry out my vision for a video to strengthen our campaign. The video was made up of action shots from previous games, accompanied by clips of fans, club legends, and the current squad saying the campaign slogan of EAST SLEEP NEATH REPEAT (watch the video here)